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Tastino is a private label brand primarily associated with Lidl, the international discount supermarket chain based in Germany. This specific product, Knäckebrot Roggen (Rye Crispbread), is part of Tastino's range of baked goods intended for European markets including Germany and Italy.
As a private label, the product is manufactured by third-party suppliers on behalf of Lidl. While these suppliers can be located across Europe, Tastino's crispbread products are primarily produced in Germany to meet consistent quality standards. The brand serves as a value-oriented alternative to major commercial bread brands, focusing on simple ingredients such as wholemeal rye flour. Ownership of the brand lies entirely with the Lidl Stiftung & Co. KG, which manages the brand's distribution through its extensive network of retail stores worldwide.
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