Sum Sam Sambal Manis

Sum Sam is a well-known Dutch brand specializing in Asian-inspired condiments and seasonings, particularly rooted in Indo-Dutch culinary traditions. The 'Sambal Manis' shown is a mild, sweet chili paste, which is a staple in Dutch households for seasoning rice dishes or even sandwiches.

The brand was originally established in the Netherlands to provide accessible Indonesian flavors to the local market. Today, Sum Sam is part of the extensive brand portfolio of the Dutch food conglomerate Bieze Food Group. While the recipes draw heavy inspiration from Southeast Asia, the production and manufacturing primarily take place within the Netherlands to serve the European market efficiently. The brand continues to focus on authentic flavors adapted for modern convenience.