Made O'Meter
Discover where a brand or product originates
OLW is one of Sweden's most iconic snack brands, primarily known for its extensive range of chips and nuts. The product shown is the brand's classic roasted and salted peanuts, a staple in Swedish social gatherings.
OLW stands for 'Old London Wasa' and was established through a partnership between Wasa and an American company back in 1967. Over the decades, it has become synonymous with 'Friday coziness' (fredagsmys) in Sweden. The brand is now part of the Orkla Group, a leading Nordic conglomerate. While ingredients may vary in origin, the primary manufacturing and packaging for the Swedish market take place at their specialized facility in Filipstad, Sweden.
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