Made O'Meter
Discover where a brand or product originates
Dare Iced Coffee is a quintessentially Australian beverage brand, recognized for its strong association with the nation's vibrant coffee culture. It was originally launched by the National Foods company, which later evolved through several corporate mergers and acquisitions to become part of the Lion Dairy & Drinks portfolio.
The product is primarily manufactured in Australia using a blend of Robusta and Arabica coffee beans. It has established itself as one of the most popular ready-to-drink coffee brands in the region, particularly known for its 'A Dare Fix' marketing campaigns.
In 2021, the brand underwent a significant ownership change when Bega Cheese Limited acquired Lion Dairy & Drinks from Kirin Holdings. Today, Dare is fully owned and operated by the Bega Group, an Australian-owned company based in New South Wales, ensuring the brand remains an iconic local staple.
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