Made O'Meter
Discover where a brand or product originates
Estrella is one of Sweden's most iconic snack brands, particularly famous with their peanut-based rings which were introduced to the Swedish market in the late 1970s. The production for the Swedish market takes place in Angered, just outside of Gothenburg, where the factory has been a staple of the local industry for decades. Estrella utilizes high-quality peanuts and cornmeal to create the unique texture and flavor that has made Jordnötsringar a household name in Scandinavia.
Historically, the brand was established in 1957 by Folke Anderson. Today, Estrella is no longer locally owned but is part of a larger international group. It is owned by Intersnack Group, a major European snack food manufacturer headquartered in Germany. The brand continues to focus on its Nordic roots while benefiting from the global supply chain and innovation of its German parent company.
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