Neutral All Purpose Cleaner

Neutral is a brand specifically designed for sensitive skin, originally founded in Scandinavia to provide hygiene and cleaning products free from dyes and perfumes. The brand was established in Denmark by the company Neutral (now part of Unilever) to address the growing concern over skin allergies and sensitivities.

Today, the brand is owned by Unilever, a British multinational consumer goods company. While the brand has deep roots in the Danish market and many products are manufactured there to maintain strict Nordic Swan Ecolabel and Asthma-Allergy Denmark standards, manufacturing also occurs in other European facilities to serve a broader international market. The ownership remains under Unilever's global portfolio as they continue to expand their 'clean and conscious' product lines.