Despar Scelta Verde Bio, Logico marmellata di arancia biologica

Despar Scelta Verde Bio is a specialized private label line belonging to the Spar/Despar brand family, focused on organic and environmentally friendly products. This specific orange marmalade is part of the Italian regional selection, emphasizing high-quality organic ingredients and sustainable production methods.

The brand SPAR was originally founded in the Netherlands in 1932 by Adriaan van Well. In Italy, the brand is operated through SPAR International's licensing model, where Despar Italia serves as a consortium of independent retailers and wholesalers. While the global brand has Dutch roots, this specific product is manufactured in Italy to cater to the local market's quality standards for organic preserves. The ultimate ownership of the SPAR brand remains with SPAR International based in Amsterdam, which oversees thousands of stores globally through its cooperative business model.