Selecção de Enófilos Moscatel de Setúbal DOC

Brand Origin and Heritage

Selecção de Enófilos is a dedicated private label brand created for the supermarket chain Lidl. The brand was established to offer high-quality, regionally specific wines from Portugal, such as the Moscatel de Setúbal featured here. Moscatel de Setúbal is a protected designation of origin (DOC) fortified wine, traditionally produced in the Península de Setúbal region south of Lisbon, a tradition that dates back centuries.

Manufacturing and Production

The wine is produced and bottled in Portugal, specifically within the Setúbal wine region to adhere to DOC regulations. Private label products like Selecção de Enófilos are typically produced through partnerships with local Portuguese wineries and cooperatives who specialize in regional viticulture, ensuring the authenticity and geographical integrity of the product.

Ownership and Distribution

The brand is owned by Lidl Stiftung & Co. KG, a prominent German global discount supermarket chain. Lidl manages the Selecção de Enófilos brand as part of its strategy to provide exclusive regional products to its customers across Europe. While the brand has its roots in Portuguese winemaking tradition, its ultimate strategic and commercial ownership resides with the Schwarz Group in Germany.