Hu Salty Dark Chocolate

Hu Kitchen (commonly known as Hu) is a premium lifestyle brand that focuses on ultra-simple ingredients. The brand was founded in the United States, specifically in New York City, by Jason H. Karp, Jordan Brown, and Jessica Karp. It originally gained popularity through its 'Hu Kitchen' restaurant, which aimed to provide food that was compatible with paleo and vegan diets, leading to the creation of their signature 'Get Back to Human' chocolate line.

Today, Hu is a major player in the health-conscious confectionery market. The products are primarily manufactured in the United States. In 2021, the brand was fully acquired by the global confectionery giant Mondelez International, after a previous minority investment. Despite this acquisition, Hu continues to operate as a distinct, premium brand within the Mondelez portfolio, maintaining its original commitment to excluding artificial sweeteners, soy, and refined sugars.