Boj beverage

Boj is a popular local beverage brand originating from Sierra Leone. It was created to provide a refreshing, fruit-flavored soft drink that caters to West African tastes, often available in varieties like orange and grapefruit. The brand is deeply rooted in the local market and has become a household name within the region.

The product is manufactured within Sierra Leone to ensure freshness and support the local economy. It is currently owned and managed by the Sierra Leone Brewery Limited (SLBL), which has modernized production facilities in Freetown. Through this ownership, the brand falls under the global umbrella of the Heineken N.V. group, combining local Sierra Leonean heritage with international quality standards.