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Made O'Meter

Discover where a brand or product originates

Aussie Moisture Recharge Leave-In Conditioner

ownerColgate (USA )
originUSA
manufacturedPrimarily in France, but also produced in other locations

Aussie is a world-renowned hair care brand that was inspired by the unique botanical ingredients found in Australia. It was originally founded in 1979 by American businessman Tom Redmond. Despite its strong Australian branding and the inclusion of Australian ingredients like macadamia nut oil and kangaroo paw flower, the brand was actually conceived in the United States and has never been sold as a local brand in Australia until much later in its history.

Today, Aussie is owned by the American multinational consumer goods corporation Procter & Gamble (P&G). While the brand's identity is deeply rooted in Australian heritage, the physical manufacturing of its products for the European market primarily takes place in France and other global production hubs established by P&G. The brand remains a staple in the personal care industry, focusing on moisturization and ease of use for various hair types.

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