Breville Toaster

Breville is a premier global brand of small kitchen appliances, established in Sydney in 1932 by Bill O'Brien and Harry Norville. The brand gained international fame for inventing the sandwich toaster in the 1970s, which became such a cultural staple that 'Breville' often became a genericized trademark for the appliance in parts of the world.

While the brand has its roots in Australian innovation and design, its manufacturing footprint is global, with the majority of production carried out in China to meet international demand. The engineering and design continue to be centered in Australia, maintaining the brand's reputation for high-end, functional kitchen technology.

The ownership of the Breville brand is unique due to historical licensing agreements. In most of the world, including Australia and the USA, the brand is owned by Breville Group Limited, an Australian public company. However, in Europe and the United Kingdom, the rights to the name were sold in the 1980s and are currently owned by Newell Brands through its subsidiary Jarden Consumer Solutions. This means that European 'Breville' products often differ technologically from those found in other global markets.