Via Verde Bio Primia Whole Wheat Crackers

Via Verde Bio is a specialized organic private label brand owned by the Italian retail consortium Agorà Network. The Primia brand itself serves as a quality-focused private label available across several regional supermarket chains in Italy. These crackers are made with 100% whole wheat flour from organic farming, reflecting the brand's commitment to sustainable and traditional agricultural practices.

Manufacturing typically occurs in specialized Italian facilities that handle organic grain processing, ensuring compliance with EU organic certification standards (represented by the Euro-leaf logo on the packaging). The ultimate ownership lies with Agorà Network S.c.a.r.l., a major Italian player in the large-scale retail sector that coordinates private label products for member supermarkets like Basko, Poli, Tigros, and Iperal.