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Bagley Criollitas Original crackers

ownerGrupo Arcor & Danone (Joint Venture) (Argentina and France)
originArgentina
manufacturedPrimarily in Argentina, but also produced in other locations

Criollitas is one of Argentina's most iconic cracker brands, celebrated for its unique puff-pastry-style texture and salty flavor. Originally created by the historic Bagley company, the brand has been a staple of Argentine breakfasts and tea times (merienda) since the early 20th century.

The manufacturing of Criollitas is primarily centered in Argentina, where Bagley remains a powerhouse in the confectionery and biscuit sector. Over the years, the brand's reach has expanded across Latin America due to strategic partnerships.

Today, the brand is part of a joint venture between the Argentine giant Arcor and the French multinational Danone. Following a significant agreement in the early 2000s, Bagley Argentina S.A. was formed, merging the biscuit businesses of both companies. This ensures that while the brand maintains its deep-rooted Argentine heritage, it benefits from the global distribution and R&D capabilities of its parent organizations.

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