Made O'Meter
Discover where a brand or product originates
Oral-B is a global leader in oral hygiene products, specifically known for its innovation in both manual and electric toothbrushes, as well as specialized toothpastes like the Pro-Science Advanced line shown here. The brand was originally founded in the United States in 1950 by Dr. Robert W. Huston, who invented a new type of toothbrush with soft, end-rounded nylon bristles.
Today, Oral-B is a core part of the Procter & Gamble (P&G) portfolio. While the brand has American roots, its high-end toothpaste formulations for the European market are predominantly manufactured in Germany, particularly at the P&G plant in Marktheidenfeld. Ownership lies with the American multinational corporation Procter & Gamble, headquartered in Cincinnati, Ohio, which manages the brand's global distribution and research and development initiatives.
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