INEOS Grenadier 4x4

INEOS Automotive is a division of the global petrochemical giant INEOS Group, founded by Sir Jim Ratcliffe. The brand was established with the vision of creating a rugged, 'no-nonsense' 4x4 off-road vehicle after production of the original Land Rover Defender ceased. The Grenadier, named after the London pub where the idea was conceived, represents the company's first major leap from industrial chemicals into the consumer automotive market.

Manufacturing for the INEOS Grenadier takes place primarily in Hambach, France, at a facility acquired from Mercedes-Benz. This state-of-the-art site provides the necessary infrastructure for large-scale production, combining British design and engineering with German automotive precision and French assembly. The brand maintains a global supply chain for parts and distribution while keeping its core operations centered in Europe.

As of 2026, the brand remains under the ultimate ownership of the INEOS Group, headquartered in London. The company is privately held and led by Sir Jim Ratcliffe, along with co-owners Andy Currie and John Reece. This independent ownership structure allows the brand to maintain a long-term strategic focus on engineering and durability without the immediate pressures of public shareholders.