Brocco Roberto Grissini

Brocco Roberto is an artisanal producer of traditional Italian breadsticks, specifically specializing in the 'Grissino Biellese' style originating from the Biella province in Piedmont. Founded in 2013 by baker Roberto Brocco and his wife Caterina, the brand emphasizes traditional hand-stretched techniques ('stirati a mano') combined with high-quality ingredients like premium flour and pure water.

While maintaining its artisanal roots, the company modernized in 2018 by moving to a new facility equipped with '4.0 technology' to improve precision and sustainability. Despite this technological evolution, the brand remains a family-owned Italian business headquartered in Borriana, Italy, representing the intersection of traditional baking heritage and modern food production standards.