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Jed's Coffee Co Freeze Dried Instant Coffee #4

ownerJDE Peet's (Netherlands)
originNew Zealand
manufacturedNew Zealand

Jed’s Coffee Co is a well-known brand based in New Zealand, recognized for its simplified approach to coffee selection using a numbered strength system. Launched to provide consumers with a straightforward way to choose coffee based on intensity rather than complex jargon, the brand has become a staple in the Oceanian market.

The coffee is primarily manufactured and packaged in New Zealand, where the brand maintains its production facilities to ensure consistency across its instant, ground, and bean product lines. The bean sourcing follows a global model, typically sourcing high-quality beans from major coffee-growing regions such as South America and Asia before being roasted and processed locally.

Jed’s Coffee Co is owned by Jacobs Douwe Egberts (JDE) Peet's, a global leader in the coffee and tea industry. JDE Peet's was formed through various mergers, including the coffee division of Mondelez International and D.E Master Blenders 1753. Today, as a dominant player in the international beverage market, JDE Peet's manages Jed’s as part of its extensive portfolio focused on the Australian and New Zealand markets.

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