Made O'Meter
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This product is a classic Italian soft wheat flour, commonly known as Type 00 (Tipo 00), which is a staple in Italian kitchens for making pasta, pizza, and pastries. The packaging explicitly mentions it is made from 100% Italian grain, emphasizing its local agricultural roots.
The brand, Conad (Consorzio Nazionale Dettaglianti), is one of the largest retail chains in Italy. It operates as a cooperative system of retailers, meaning it is owned by its member merchants rather than a single corporate conglomerate. The brand originates from Italy and remains headquartered there, serving as a primary competitor in the Italian mass-market retail sector. Because it is a private-label product, it is manufactured by various partner mills in Italy on behalf of the Conad cooperative.
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