Coop Kaffe Filtermalt Mild & Rund

Coop Kaffe Mild & Rund is a light-roasted Arabica coffee specifically ground for filter machines, characterized by its notes of yellow fruits, stone fruit, and citrus. The brand carries a long heritage in the Nordic region, with packaging highlighting a commitment to quality that dates back to the early 20th century. This particular product is part of the private-label range developed by Coop Norway to offer high-quality daily essentials to its members and customers.

While the coffee beans themselves are typically sourced from the world's coffee belt (Central and South America or East Africa), the product is roasted and packaged in Norway. This allows for fresh delivery to stores across the country. The branding reflects the Norwegian cooperative model, emphasizing shared ownership and value for money while maintaining the flavor profile preferred by Nordic consumers.

The Coop brand is owned by its customers through a cooperative structure. Coop Norge SA serves as the ultimate owner, operating as a federation of local retail cooperatives. This unique business model ensures that the profits generated from products like Coop Kaffe are returned to its members through dividends and investments in local communities.