Made O'Meter
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ATTITUDE is a prominent Canadian lifestyle brand that specializes in natural personal care and household products. Founded in 2005 in Montreal, Quebec, the company was established by Jean-François Bernier and Benoît Lord with a core mission to create clean, eco-friendly products that are safe for both families and the environment. The brand is particularly well-known for its ECOLOGO certification and its commitment to using hypoallergenic, plant-based ingredients.
The brand's production remains deeply rooted in its country of origin, with the majority of its manufacturing taking place in Canada. This allows the company to maintain strict quality control and oversight of its sustainable supply chain. ATTITUDE has expanded its global footprint significantly and is now distributed in over 40 countries, including major markets in North America, Europe, and Asia.
ATTITUDE remains a privately held company under its original founding entity, Bio-Spectra. Throughout its growth, the company has maintained its independent status, allowing it to adhere strictly to its 'Live Consciously' philosophy. The brand continues to innovate in the sustainable beauty space, recently introducing plastic-free packaging and concentrated formulas to reduce its environmental impact.
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