Jed's Coffee Co. #2 Medium Roast Freeze Dried Coffee

Jed's Coffee Co. is a prominent coffee brand that originated in New Zealand. It was founded with the goal of simplifying the coffee buying process by using a clear numbering system (1 to 5) to indicate brew strength, making it more accessible to consumers. The brand quickly became a staple in households across the Oceania region due to its focus on quality freeze-dried beans and fresh roasted blends.

While the brand has its roots in New Zealand, the manufacturing for its instant and freeze-dried ranges often involves sourcing beans from global coffee-producing regions like South America and Southeast Asia, with final processing frequently occurring in New Zealand or Australia.

Ownership of the brand has transitioned from its original founders to large multinational entities. It is currently owned by JDE Peet's, a global coffee and tea powerhouse. This ownership ensures that Jed's Coffee benefits from an extensive international supply chain while maintaining its local brand identity in the Southern Hemisphere.