Ultrex Men Dry Scalp Relief shampoo

Ultrex is a established personal care brand primarily recognized in the Greek market as a leading anti-dandruff solution. It is the local branding for the international brand widely known as Clear (or Linic/Sunsilk depending on the region). The brand was originally developed to address scalp health and dandruff issues, utilizing technological innovations like the 'Triple Anti-Dandruff Technology' to provide deep scalp nourishment and long-lasting protection.

While Ultrex has a strong legacy in Greece, it is part of a global portfolio owned by the multinational giant Unilever. Manufacturing for these products takes place in various strategic global hubs across Europe, Asia, and Latin America to serve regional markets. Unilever continues to oversee the brand's development, ensuring it remains a staple in the hair care aisles through constant formulation updates and targeted marketing for different hair types, particularly with its specialized 'Men' range.