The Rustik Bakery sourdough bread

The Rustik Bakery is a premium bread brand developed by Bimbo Iberia, specifically targeting the demand for traditional-style, long-fermentation bread using natural sourdough (masa madre). Although it carries an English name to evoke a rustic, artisanal feel, the brand was created and launched in Spain. The product is primarily manufactured in Spanish bakeries belonging to the Bimbo Group. Since its introduction, it has become a staple in the Iberian peninsula, emphasizing 100% natural ingredients and extended preservation without artificial additives. The brand is owned by Grupo Bimbo, the world's largest baking company, based in Mexico, which manages the brand's distribution throughout Spain and Portugal.