Made O'Meter
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Felce Azzurra is an iconic Italian brand synonymous with the heritage of Paglieri, a company established by Lodovico Paglieri in Alessandria, Italy, in 1876. The Talco Classico, with its distinctive blue ribbed bottle and vintage graphics, has been a staple in Italian households for decades, celebrated for its unique fragrance made of over 100 ingredients from around the world.
The product is primarily manufactured in Italy at the Paglieri production site in Alessandria. The brand remains under the ultimate ownership of the Paglieri family, specifically through Paglieri S.p.A., which continues to manage the brand as a family-run enterprise into 2026 and beyond. This continuity ensures that the traditional formulations and heritage associated with the 'Blue Fern' (Felce Azzurra) name remain intact for international markets, including Germany (DE), where it is a popular imported choice for nostalgia-driven personal care.
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