Made O'Meter
Discover where a brand or product originates
GUM is a globally recognized brand specializing in advanced oral care products, particularly known for its focus on interdental health and specialized solutions for orthodontic care. The brand's history is rooted in the innovation of John O. Butler, a dentist from Chicago who founded the John O. Butler Company in 1923. His legacy of professional-grade dental tools laid the foundation for GUM's clinical reputation.
In 1988, the brand was acquired by Sunstar, a major Japanese multinational corporation. Under Sunstar's ownership, GUM expanded its reach internationally and deepened its scientific approach to oral-systemic health. Today, while the brand has American and Japanese heritage, its European operations and manufacturing for products like the Ortho mouthwash are heavily centered in Switzerland through Sunstar Europe SA. The brand remains a leader in providing professional-strength dental care for consumers worldwide.
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