Maribel Erdbeerkonfitüre (Strawberry Jam)

Maribel is a private label brand primarily associated with the German discount retailer Lidl. The brand offers a wide range of fruit-based spreads, including jams, marmalades, and preserves. As a private label, Maribel products are manufactured by various contract suppliers across Europe, though a significant portion of the production for the Central European market takes place in Germany.

The brand was developed by Lidl to provide high-quality grocery staples at competitive prices. Ownership of the brand lies with the Lidl Stiftung & Co. KG, which is part of the Schwarz Group. The Schwarz Group is one of the largest retail groups globally, headquartered in Neckarsulm, Germany, and continues to expand its private label portfolio across international markets.