Huel Powder nutritional meal replacement

Huel is a British brand founded in 2015 by Julian Hearn, designed to provide nutritionally complete food in a convenient format. The name is a portmanteau of Human and Fuel. The product shown is their signature powder, which includes a blend of oats, pea protein, flaxseed, and essential vitamins.

The brand has grown into a global leader in the meal replacement industry, maintaining its headquarters in Tring, Hertfordshire. Production is primarily centered in the United Kingdom to serve the European market, with additional facilities used for North American distribution. The company remains privately held by its founders and venture capital investors, focusing on sustainability and plant-based nutrition.