TUC Cheese flavored crackers

TUC crackers are a well-known brand of savory snack biscuits characterized by their rectangular shape with notched corners. The brand was originally created in Belgium in 1958 by Mr. Parein, who owned a confectionery company in Antwerp. The name "TUC" was inspired by the acronym for 'Trade Union Corporation,' which Mr. Parein saw in a newspaper and found catchy for a international market product.

Over the decades, the brand's ownership has transitioned through several major food conglomerates. It was notably part of the LU (Lefèvre-Utile) portfolio under the French company Danone for many years. Today, TUC is owned by Mondelez International, following the global acquisition of Danone's biscuit business. Manufacturing for the European market occurs in several locations, including plants in Belgium, France, and Eastern Europe, depending on the specific region of distribution. In Romania, where the packaging in the image originated (as evidenced by the Romanian text 'Gust de Brânză'), the products are typically imported from regional manufacturing hubs managed by Mondelez.