Made O'Meter
Discover where a brand or product originates
New York Bakery Co. is the leading bagel brand in the United Kingdom, recognized for its traditional NYC-style boiled and stone-baked preparation methods. Despite the name, the brand was actually established in the UK in the 1990s, specifically in Rotherham, South Yorkshire, where its primary production facility—one of the largest bagel bakeries in Europe—is located.
The brand's identity is heavily inspired by the authentic bagel culture of New York City, featuring iconography like the Statue of Liberty. Over the years, it has expanded its range from classic plain bagels to flavored varieties like Red Onion & Chive and sweet options like Cinnamon & Raisin. Today, the brand is owned by the Mexican global baking giant Grupo Bimbo, which acquired the brand's parent company in 2014, ensuring its position as a staple in UK households while benefiting from an international distribution and supply chain network.
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