Made O'Meter
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Schleich is a renowned German brand specialized in the creation of highly detailed and hand-painted animal figurines. Founded in 1935, the company has established itself as a global leader in the toy industry, emphasizing realism and educational value. The brand's products are designed in Germany at their headquarters in Schwäbisch Gmünd.
While the design and quality assurance processes remain rooted in Germany, manufacturing is distributed across multiple global locations. The production typically takes place in Germany, Portugal, Romania, Moldova, China, and Tunisia. Each figure is hand-painted, which contributes to the brand's premium reputation. Historically a family-owned business, Schleich has seen various ownership changes, eventually becoming part of the portfolio of global investment firms to support its international expansion.
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