L'Oréal Elvital shampoo or conditioner

L'Oréal Elvital (known as Elvive in many other regions) is a major hair care brand under the L'Oréal Paris umbrella. The brand originated in France, following the establishment of the L'Oréal company in 1909 by Eugène Schueller. Over the decades, Elvital has become a household name globally, specializing in targeted solutions for various hair types, including color protection, damage repair, and hydration.

Today, the brand is owned by the L'Oréal Group, the world's largest cosmetics company headquartered in Clichy, France. While much of the primary production remains in France to maintain the brand's heritage of pharmaceutical-standard quality, L'Oréal operates a massive global supply chain with manufacturing facilities in dozens of countries to serve regional markets efficiently.