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Delacre Etoile Decoration biscuits

ownerMondelez International (Estados Unidos)
originBélgica
manufacturedPrimarily in Belgium, also produced in France

Delacre is a prestigious biscuit brand founded in 1891 by Charles Delacre in Brussels, Belgium. The brand is renowned for its high-quality Belgian chocolate-coated biscuits and is a warrant holder for the Belgian Royal Family, a distinction highlighted by the crest visible on the packaging. These 'Etoile' collection tins are iconic seasonal products featuring assorted fine biscuits.

While rooted in Belgian artisan tradition, the brand's ownership has evolved significantly. After being owned by the Campbell Soup Company for several decades, it was acquired in 2016 by a subsidiary of the Ferrero Group. Ferrero, the Italian confectionery giant, manages Delacre through a dedicated entity, positioning it as a premium international brand while maintaining its manufacturing hubs in Vilvoorde, Belgium, and Nieppe, France.

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