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Spuddies Crinkle Cut BBQ Potato Chips

ownerUniversal Robina Corporation (Gokongwei Group) (Philippines)
originAustralia
manufacturedAustralia

Spuddies is a popular value-oriented snack brand primarily available in the Australian market, often found in major retail chains such as Coles and specialty grocers. Known for their distinct 'Super Snack Sack' packaging, these potato chips are a staple in the local pantry, offering classic flavors like Barbecue in larger, family-sized portions. The product line is characterized by its crinkle-cut texture, designed to maximize crunch and flavor retention.

The brand is manufactured locally in Australia, utilizing Australian-grown potatoes to ensure freshness and support regional agriculture. Ownership of the brand lies with Snack Brands Australia, which is one of the country's largest snack food manufacturers. In a significant industry move, Snack Brands Australia was acquired by the Philippines-based multinational Universal Robina Corporation (URC). This partnership allows the brand to benefit from a global supply chain while maintaining its roots in Australian snack culture. The ultimate ownership sits with Gokongwei Group, the parent conglomerate of URC, which continues to manage the brand as part of its extensive international food and beverage portfolio.

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