Made O'Meter
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Picard is a prestigious German brand specializing in high-quality hand tools, particularly hammers for specialized trades like automotive restoration, metalworking, and roofing. Founded in 1857 in Wuppertal-Cronenberg, the brand has built a reputation for using high-grade, alloyed 'Picard special steel,' which is carefully hardened and tempered to ensure durability and precision. Each hammer, such as the Planishing/Pick hammer used for car and motorcycle customization, is crafted with attention to traditional smithing principles combined with modern manufacturing standards.
The brand's manufacturing is concentrated in Germany, maintaining the 'Made in Germany' seal of quality throughout its catalog. While many tool manufacturers have outsourced production to lower-cost regions, Picard remains committed to its European roots, ensuring that every head and handle—often made from high-quality hickory or ash—meets strict safety and performance specifications. This commitment to craftsmanship has made Picard a staple for professional tradespeople worldwide.
In terms of ownership, Picard was acquired by the Erwin Halder KG group in 2017. Erwin Halder KG is another historic German family-owned company known for its own high-quality soft-face mallets and standard parts. This acquisition successfully combined two of Germany's most respected tool-making legacies under one roof, with Picard operating as a key brand within the Halder group. The headquarters and core development for Picard remain firmly rooted in Germany.
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