Lay's Dipsaus Fantasia

Lay's Dipsaus Fantasia is a popular herb seasoning mix designed to be mixed with mayonnaise or sour cream to create a flavorful dip for potato chips. The brand was originally established as 'Lay's' in the United States in 1932 by Herman Lay. Over the decades, it became one of the most recognizable snack brands globally.

Today, Lay's is a flagship brand of the multinational corporation PepsiCo. While the brand originated in the US, its products for the European market, specifically the Netherlands as indicated by the Dutch labeling, are often manufactured in regional facilities like those in Broek op Langedijk. PepsiCo maintains a massive global supply chain ensuring that the product is locally adapted and distributed through various regional subsidiaries.