Maltesers milk chocolate

Maltesers were first introduced in 1937 by Forrest Mars Sr. in the United Kingdom. Originally marketed as "energy balls" for women, they became famous for their light honeycomb centers and distinct red packaging. Today, they are one of the most popular confectionery items in Britain and are widely exported and produced globally.

While the brand has deep British roots, it is owned by the American multinational Mars, Incorporated. Manufacturing for the UK market primarily takes place at the Mars factory in Slough, England, which has been a hub for the brand for decades. For other global markets, production is handled in various locations including Ballarat in Australia and Newmarket in Canada to meet regional demand. In 2026, the brand remains a core part of the Mars Snacking portfolio, maintaining its historical identity while benefiting from a global supply chain.