Daily Bark Soft Jerky Kangaroo

Daily Bark is a prominent Australian pet treat brand specializing in high-quality, biologically appropriate snacks for dogs. The product shown, Soft Jerky Kangaroo, is specifically designed for the Australian market, leveraging local ingredients like Australian kangaroo meat which is prized for being a lean and hypoallergenic protein source for pets.

The brand is a private label or exclusive brand associated with the Drakes Supermarkets group in Australia. By focusing on locally sourced ingredients and Australian manufacturing, the brand targets pet owners looking for premium, locally-made alternatives to international conglomerates. The production processes emphasize high meat content and soft textures suitable for dogs of various life stages.