Beliani Sofa

Beliani is a prominent European e-commerce furniture brand founded in Switzerland in 2009 by brothers Michael and Stephan Widmer. The company was established to bridge the gap between expensive luxury furniture stores and low-quality budget retailers by selling directly to consumers online.

The brand's product range includes indoor and outdoor furniture, home accessories, and lighting. While the company is headquartered in Switzerland and maintains a strong logistics presence in Poland, its manufacturing occurs across various international locations, including Asia and Europe, to maintain a competitive price point. Today, the brand operates in nearly 20 European countries, offering stylish home solutions with a focus on modern design and affordability.