Prince Rød cigarette

Prince is one of Denmark's most iconic cigarette brands, originally introduced in 1957 by Chr. Augustine's Fabrikker. Known for its distinct flavor profile, the 'Prince Rød' (Prince Red) variant remains a staple in the Scandinavian tobacco market.

Over the decades, ownership shifted from local Danish production to international conglomerates. Following a series of mergers involving the Scandinavian Tobacco Group, the brand was eventually acquired by British American Tobacco (BAT). While originating in Copenhagen, modern production is centralized in large-scale European facilities, notably in Poland, to supply the Nordic markets. Today, Prince is a key international brand within BAT's diverse global portfolio.