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Gifflar Kanel

ownerCloetta (Sweden)
originSweden
manufacturedSweden

Gifflar Kanel is a popular Swedish cinnamon roll brand known for its distinctive small, swirled shape. The product was originally created by Pågen, a family-owned bakery founded in Malmö, Sweden, in 1878. Today, Pågen remains one of Sweden's oldest and largest bakeries, and Gifflar has become one of their most exported and recognizable products across the Nordic and European markets.

The production of Gifflar takes place in Sweden, primarily at Pågen's large-scale bakeries in Malmö and Gothenburg. The brand is still owned by the Pågen group (Pågen AB), which continues to be a privately held Swedish company. The product shown in the image features a promotional 'Vinn Afterski-kit' (Win After-ski kit) sticker, which is a common regional marketing campaign in Scandinavia.

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