Jack Link's MrBeast Beef Jerky

Jack Link's Beef Jerky is a globally recognized meat snack brand that originated in Minong, Wisconsin. Founded in 1985 by Jack Link, the brand was built on recipes passed down through generations. Over the decades, it has grown into a dominant force in the high-protein snack market, known for its iconic 'Feed Your Wild Side' marketing campaign.

This specific product is a collaboration with the world-renowned content creator MrBeast (Jimmy Donaldson), blending heavy branding elements from his creator universe with Jack Link's established manufacturing expertise. While the brand is quintessentially American and based in Wisconsin, Jack Link's operates multiple production facilities globally, including major sites in the U.S., Brazil, and New Zealand to serve diverse international markets.

The brand remains a family-owned entity under Link Snacks, Inc., headquartered in the United States. This independence allows it to maintain vertical control over its supply chain and product development while engaging in high-profile marketing partnerships like the one featured on this packaging.