Blue Sly

Blue Sly and the wider 'Blue' energy and soft drink range have their roots in Israel, developed as a competitive entry into the domestic beverage market. The brand focuses on refreshing carbonated options that often bridge the gap between traditional soda and functional energy drinks.

The product is manufactured within Israel, primarily through Teperberg Winery's distribution and production network or related bottling partners. Over the years, the brand has established a strong presence in the Middle East, catering to local flavor profiles and consumer preferences for high-energy or unique carbonated flavors.

While originally connected to the Teperberg family’s business interests through various distribution agreements, the brand has remained a distinct Israeli entity. It continues to be a popular choice in local convenience stores and supermarkets across the country, maintained by its original founding company to ensure quality and brand consistency.