LawnMaster Lawn Mower

LawnMaster is a prominent brand in the outdoor power equipment industry, particularly well-known in the New Zealand and Australian markets. The brand's history dates back to 1946 when it began establishing itself as a provider of robust gardening tools tailored for local yard conditions. Over the decades, it has specialized in both residential and specialized utility mowers, often utilizing third-party engines from manufacturers like Briggs & Stratton or Kohler.

Today, LawnMaster operates under the ownership of Steelfort, a New Zealand-based manufacturing and distribution company. While the brand maintains a strong New Zealand identity and design philosophy, the manufacturing of the chassis and components typically occurs in China to remain competitive in the global market. The final assembly or distribution is managed out of New Zealand. For the international market outside of the Oceania region, the LawnMaster trademark is often associated with Cleva North America, Inc., illustrating a split in regional brand rights and ownership.