La Costeña Whole Jalapeños

La Costeña is one of the most iconic food brands in Mexico, founded in 1923 by Vicente López Resines. The company began as a small grocery store called "La Costeña" in Mexico City, where the founder started marinating serrano peppers in vinegar to preserve them. This evolved into a massive canning enterprise that eventually revolutionized the Chilean and jalapeño pepper market in North America.

The brand remains a family-owned Mexican powerhouse under the ultimate ownership of the López family through Conservas La Costeña. While it has a global presence, exporting to over 40 countries, the majority of its production remains centered in Mexico, with major facilities in Ecatepec, Sinaloa, and San Luis Potosí. The company has also expanded into the U.S. market through acquisitions like Arizona-based Faribault Foods, making it a significant player in the international canned food industry.