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Boozt is a leading Nordic technology and retail brand that operates as a 'Nordic Department Store.' Founded in 2011, the company began as a small technology start-up in Malmö, Sweden, with the vision of providing e-commerce solutions for fashion brands. Since its inception, it has evolved into a powerhouse in the apparel, beauty, and home decor sectors, serving over three million active customers across Europe.
The brand is deeply rooted in Nordic values such as trust, freedom, and responsibility. While the digital platform is its primary 'product,' the company maintains a physical operational presence across the Nordic and European regions. Its fulfillment operations are centered in a state-of-the-art automated facility in Ängelholm, Sweden, while technical development and innovation labs are spread across Denmark, Lithuania, and Poland.
Boozt AB is a publicly traded company listed on Nasdaq Stockholm and Nasdaq Copenhagen. It continues to grow as an independent entity, focusing on a multi-brand strategy that includes its flagship site Boozt.com and its outlet counterpart Booztlet.com. The company is characterized by its high-tech approach to retail, utilizing data science and in-house technology labs to optimize the customer shopping experience.
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