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Listerine

ownerJohnson & Johnson (USA)
originUSA
manufacturedmultipleCountries

Listerine is one of the world's most established oral hygiene brands, with a history dating back to the late 19th century. Originally formulated in 1879 by Dr. Joseph Lawrence and Jordan Wheat Lambert in the United States, it was named after Sir Joseph Lister, the pioneer of antiseptic surgery. The product was initially marketed as a powerful surgical antiseptic and floor cleaner before transitioning into a retail mouthwash in the early 20th century, largely credited with popularizing the term 'halitosis' to describe bad breath.

Today, Listerine is manufactured in several strategic locations worldwide, including major facilities in the United States, Italy, and Thailand, to serve global markets. The brand underwent a significant corporate transition in 2023 when the consumer health division of Johnson & Johnson was spun off into a new independent entity named Kenvue. As of 2024 and beyond, Kenvue is the ultimate owner of the brand, continuing Listerine's legacy as a leader in cavity prevention and gum health.

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