Made O'Meter
Discover where a brand or product originates
Midland is a historic name in the wireless communication industry, originating from the United States with the founding of the Midland Radio Corporation in Kansas City during the 1950s. The brand played a pivotal role in the CB radio craze of the 1970s and has since evolved into a global leader for consumer and professional two-way radios.
While the brand has its roots in American innovation, the Midland G13—specifically designed for the European PMR446 market—is part of the European distribution network under CTE International. Manufacturing is largely centered in specialized electronics facilities in China to ensure high performance at a competitive price point, while R&D and quality control are often managed from the brand's regional headquarters.
The global Midland brand operates through a network of international partners and owners. In Europe, the brand is part of the CTE International group, headquartered in Italy, which manages the brand's identity and product development for those regions. This makes Midland a unique example of a brand with American heritage, Italian-led management for the EMEA region, and global manufacturing operations.
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