JOOP! fragrance

JOOP! is a renowned German luxury fashion and cosmetics brand founded by designer Wolfgang Joop in Hamburg in 1986. While it initially gained fame for its unconventional high-fashion collections, it became a global household name through its highly successful fragrance line, most notably JOOP! Homme, launched in 1989.

The fragrance arm of the brand has undergone several ownership changes. Since the early 2000s, the fragrance license has been held by Coty Inc., a global leader in the beauty industry. While the brand is German by heritage, the manufacturing of its perfumes and personal care items primarily takes place in France and Germany to maintain high production standards for the international market.

Today, the fashion and lifestyle brand remains a symbol of German expressive style, while its scent portfolio continues to be managed by Coty, ensuring its availability across global retail networks.