Lotus Comfort Toilet Tissue

Lotus is a prominent brand in the household hygiene sector, particularly well-known in the Nordic regions. The 'Comfort' line is a core product range focusing on softness and strength for daily use. The packaging features the phrase 'NY KVALITET!' (New Quality!), indicating a reformulated or updated product variant.

Historically, Lotus was a brand under the Georgia-Pacific portfolio. However, in 2012, its European business was acquired by the Swedish forest products and hygiene giant SCA (Svenska Cellulosa Aktiebolaget). In 2017, SCA split its operations, leading to the creation of Essity as a dedicated hygiene and health company. Today, Lotus is an essential part of Essity's consumer tissue portfolio. Production for the Nordic market, including products sold in Denmark and Norway, frequently occurs at the factory in Drammen, Norway, though Essity utilizes a vast network of European supply chains to service the region.